ABOUT ME

Hi, I'm Sam.

Brand designer,

creative strategist,

and lover

of all

things

small biz.

I help service-based business owners, SMEs, and entrepreneurs elevate their visual identity and reach their ideal client through compelling brand positioning and beautiful visuals.

Over a decade of experience designing brand and marketing materials for service-based businesses.

12+

YEARS OF EXPERTISE

With a proven track record of producing successful outcomes across multiple industries.

100+

PROJECTS DELIVERED

Dozens of happy clients and successful projects.

30+

SATISFIED CLIENTS

MORE ABOUT ME

SERVICES

Brand development for when your logo is getting in the way of your growth.

Your brand should be a beacon for your target audience. If your current clients love working with you, but you're still having a hard time attracting your ideal audience, it may be time for a redesign.

You don't just need a logo. You need a strategy-informed brand that speaks to your ideal clientele, stands out in a saturated market, and helps your business reach the next level.

Strategy Informed Brands for

Purpose Driven Businesses

THE WORK

Explore the work.

The best brands don't just look good; they make you feel something. I strive to build brands with heart, strategy, and a deep sense of purpose. Take a look around and imagine what’s possible for your business.

Boutique Brokerage Rebrand

A boutique brokerage rebrand in one of Toronto's most prestigious neighbourhoods

Art Deco Inspired Personal Brand

Building a business brand with growth in mind

Simple and Elegant Personal Brand

Creating an AD inspired brand that proves neutral doesn't mean boring

Property Developer Brand

Brand Development for a Toronto-based property developer

THE WORK

TESTIMONIALS

Find out what my past clients have to say.

Hear it first-hand from happy clients who have felt supported and understood throughout the design process.

Sam truly understood the essence of my brand and brought it to life in a way I could never have imagined.

CC - Founder

Brand Strategy and Design

To say I'm blown away is an understatement. You truly understood my vision and delivered pure magic. Thank you!

JS - Wellness

Branding Services

You did your research and read me really well. I especially love the colour palette and brand statement. You nailed it.

CA - Real estate

Branding Client

Let's create something together.

BOOK A CALL